10 Website Design Trends + Website Design Inspiration for 2024

10 Website Design Trends + Website Design Inspiration for 2024

Top 10 Website Design Trends of 2024

We're breaking out the Magic 8 Ball™ and peering into the future of what's instore in 2024 for website design trends. We're talking bold colors and styles, sustainability vibes, and designs that make your users fall in love with you. Whether you're a seasoned pro or just someone who loves a good-looking website, we've got the scoop on the top design trends that are going to rock your digital world this year.

Picture this: your website making a killer first impression and grabbing people's attention and not letting go. That's what nailing the latest design trends is all about. As technology and user preferences constantly change and evolve, design trends in 2024 are like a combination of creativity, functionality, and a big heaping of user experience. In this article, we're diving deep and exploring 15 trends that are not just eye candy but strategic tools to boost your website game.

Whether you're aiming for better engagement, a higher spot on the SEO ladder, or just want your site to be the coolest kid on the block, these trends can help add some spice to the secret sauce of your online success. So, grab a cup of caffeine, and let's jump into this list of design innovation.

Top Website Design Trends of 2024

    1. Minimalistic Design

    Minimalist Website Design Style
    Minimalist Website Design Style

    Less is more when it comes to web design in 2024 as seen here on Kim Dero's website. Going for a minimalist website vibe isn't just about the looks – it's like giving your online space a breath of fresh air. It's all about simplicity, making it a breeze for your visitors to find what they're looking for. No more digital treasure hunts – just a smooth, stress-free journey through your content.

    And here's the secret weapon: speed. You know how annoying it is when a site takes ages to load, and you're sitting there tapping your fingers like, "Come on!" Well, minimalist designs cut through the online traffic. It's not just a win for users who hate waiting; Google loves a fast-loading site, so you're not just impressing your visitors; you're also helping to improve your search rankings. It's like hitting two birds with one stone – a sleek, user-friendly design that's also getting your better rankings.

    2. Maximalist Design

    Maximalist Website Design Style
    Maximalist Website Design Style

    Some websites such as Cash App are going the opposite of minimal and going all out. Wait, you just said minimalist design was the trend? Yes, but so is maximalism because TikTok and Instagram have enabled two generations of people become able to digest information faster with a steady stream of fast action videos.

    It's not just about looking different; it's about creating an experience that grabs attention and makes the website memorable.

    Examples include making bold headlines that shout instead of whisper, images that are more like a work of art than just lay flat on a page, and color combinations that pop.

    But maximalism isn't just about aesthetics, it's about telling your story, showing off your brand's unique personality, and making your website so memorable it sticks in visitors' minds.

    3. Bold, Unique Typography

    Bold Typography Website Design Style
    Bold Typography Website Design Style

    Remember the days when websites were filled with generic fonts that blended into the background like beige paint? Yeah, those days are gone. In 2024, bold typography is becoming a leading player for website designers. It's no longer just about delivering information; it's about grabbing attention, telling a story, and setting the tone for your entire website like on the Tweed Barbers website.

    Consider bold, statement fonts like Bodoni or Didot commanding attention with their oversized presence. Picture elegant, classic fonts like Garamond or Baskerville adding a touch of timeless sophistication.

    It's not just about the letters themselves. Get creative with it – mix in some hand-drawn illustrations, toss in a bit of photography, or play around with video textures alongside your type. It's like painting with words and visuals, blurring the lines between style and function, and creating a bit of excitement.

    This bold, experimental take on type isn't just for show; it's about giving your website a personality boost. Break free from the norm and let your brand's unique voice and story shine. So, have fun with it, don't be afraid to push the boundaries!

    4. AI Generated Images

    One of the biggest trends shaking up website design is AI imagery. People have begun creating banners, images, and product photos, all created with the help of artificial intelligence. These images, using some seriously smart algorithms, can bring this mix of innovation and efficiency to website design.

    Now, the pros? AI-generated images offer a designer's dream come true, providing this bottomless well of possibilities. You can churn out visuals that vibe perfectly with the brand's personality, all with the speed and precision of AI.

    But, of course, there are cons to consider. Some argue that relying too heavily on AI might risk a loss of that human touch, that special something that makes designs uniquely yours. Plus, there's always the concern about the ethical use of AI, like biases creeping into the algorithms. Not to mention that it somehow struggles with making hands and fingers. The pros are exciting, but we need to be mindful of the cons to ensure a good balance between human creativity and AI.

    5. AI Generated Content

    AI Generated Content
    AI Generated Content

    In 2024, AI-generated content has become a dominate force in nearly every field including website design and copywriting and this trend isn't just a passing fad. Designers are harnessing the simplicity of AI, allowing them to generate content faster and in ways we've never seen before.

    The perks are evident allowing for lightning-fast content production. But, and there's always a but, there's a flip side. Some worry that the sheer efficiency of AI might strip content of that unique human touch, leading to a somewhat cookie-cutter online experience. Striking the right balance between the convenience of AI and the authenticity of human-generated content is the tightrope designers are walking.

    6. Focus on Accessibility

    Accessibility in website design
    Accessibility in website design

    While bold colors and funky fonts might grab headlines, 2024's website design scene isn't all about flashy trends. Inclusion is taking center stage, and ADA compliance has become more than just a legal requirement, it's a design philosophy. Imagine websites that cater to everyone, regardless of their abilities.

    Features of accessible website design include clear navigation for screen readers, descriptive alt text for images, and keyboard-friendly layouts. It's not just about trying to achieve compliance; it's about creating an accessible space for everyone to feel welcome and have a great experience.

    So, while you're picking out your statement font, remember, accessibility is the hottest trend of all in 2024. It's the trend that matters, because it makes the web a better place for everyone.

    How to make your website more accessible

    Ready to make your website friendlier to everyone? Here are some steps to make it more accessible, so everyone can enjoy your website.

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    Time Needed: 30 minutes

    Total Cost: USD 0.00

    Things Needed ?

    - Admin access to your website
    - Some technical expertise or developer

    Required tools:

    - Links in this article
    - WordPress plugins below

    Steps to test your website for accessibility

    Step 1 : Understand web accessibility standards

    Learn and understand the most recent recommendations and guidelines for making your website accessible published by the World Wide Web Consortium (W3) by clicking here: https://www.w3.org/TR/WCAG22/

    W3C Logo
    Step 2 : Test your website using online compliance checker

    While they don't necessarily guarantee a 100% accessible website, online compliance testers can help you improve accessibility. 

    Here are the top three accessibility checkers:

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    Step 3 : Enhance your website's accessibility with add-ons

    Enhance your website's accessibility by leveraging a WordPress plugin, streamlining the integration of user-friendly features for a more inclusive online experience.

    Top 3 WordPress Accessibility Plugins:

    7. Dark Mode

    You don't know the power of the Dark Side. Forget harsh glare and eye fatigue, 2024 websites are embracing the cozy comfort of dark mode. It's not just a fad, it's a user-friendly superpower. Picture this: dimming the lights on your website, transforming it into a tranquil haven for late-night browsing or anyone seeking relief from bright screens. Research even suggests dark mode can calm your eyes and boost your energy, making your site a pleasure to explore for extended periods. But the benefits go beyond pure comfort.

    So, if you want to offer your visitors a view that's easy-on-the-eyes, don't underestimate the power of the dark side. It's a simple switch that makes a big difference, turning your website into a visual oasis in the ever-bright digital world. Remember, happy eyes, happy visitors, happy you.

    8. Videos in Layout

    Videos in Layout

    In 2024, a trend that will continue is the use of videos seamlessly embedded into various layouts across digital platforms. From websites to social media, the integration of videos within layouts has become a popular approach. With lots of distractions, videos provide an engaging and efficient way to communicate. Brands and creators are embracing this trend to tell their stories and connect with their audience more deeply.

    9. Parallax Scrolling

    Parallax Scrolling

    Forget the endless scroll of text and static images. Parallax scrolling injects some fun and visual interest into your websites. As you scroll down, layers of content shift like scenes in a movie, and text pops up at just the right moment. But it's not just cool visuals – parallax scrolling is a storyteller, drawing you deeper into the content with each scroll and the website feels alive.

    Source: The Story of the Goonies

    10. Responsive / Mobile First Design

    Mobile First Design
    Responsive / Mobile First Design

    Responsive website design will continue to be a must-have feature of website design considering the majority of website users browse online with their phones.

    Responsive design makes your website look amazing, no matter if you're on your laptop, phone, or tablet and make it so that your website adapts to various screen sizes and resolutions.

    About Lance Thompson

    I help leading businesses grow faster and go further. Marketing expert, website designer, fractional CMO & consultant. 28+ years exp | $9.83B+ in client revenue | 500+ clients in 77+ Industries | Built 1K+ websites