What Is Marketing and How Does It Help My Business?

Marketing is the process of identifying your target customers and creating an intentional plan to reach, connect, engage and encourage them to purchase your products and services. It includes everything from researching consumer needs, creating compelling messaging, and selecting the best ways to reach your target audience(s). Marketing from Idea Rocket Labs helps you connect with potential customers, build brand awareness, and drive more leads and sales.

What is Branding & Why Do I Need It?

Branding is creating an image for your company and shaping how your customers think of you. It includes things such as your company name, logo, reputation, and how you present yourself in your marketing and interactions with your customers. You can think of branding as your business's "personality." A strong brand can make your business stand out and be recognizable and it can build trust with your customers and make them more likely to buy from you. Effective branding helps your business stand out from your competition and is how people perceive your business. It's the gut feeling your customers have when they think of your company.

What is Digital Marketing?

Digital marketing is online advertising that promotes your products or services and reaches customers where they spend most of their time - online. Methods of digital marketing include website design , search engines , social media , paid advertising , and email marketing. Digital marketing lets us target specific audiences, track your results, and optimize our marketing to get you better results.

Who is SEO Marketing?

SEO (search engine optimization) is the process of making your home services website more visible to people who are searching for your business online. SEO helps your website show up (or rank) near the top of the list by making your website more "friendly" to search engines so they can show it to the right people. SEO includes things like using the right keywords, making sure your website is easy to navigate, making sure it loads fast, and having high-quality, relevant and engaging content.

How Can I Get More Leads For My Home Services Company?

There are several ways to generate leads for your home services company: Optimize your website for search engines : Make sure your website is easily found by potential customers by using relevant keywords and phrases in your content and meta tags. Use online directories: List your business in online directories such as Google Business Profile , Yelp, and Angi's List. Leverage social media: Use platforms like Facebook , Instagram , and Twitter to promote your business and interact with potential customers. Offer special promotions and discounts: Offer discounts or special promotions to attract new customers. Ask for referrals: Encourage current customers to refer their friends and family to your business. Use email marketing: Reach out to potential customers through targeted email campaigns. Networking: Attend local networking events, trade shows, and other industry-specific events. Paid Advertising: Use platforms such as Google Ads , Facebook ads , and Instagram ads to reach potential customers in your area Partner with other companies: Partner with other businesses in your area to cross-promote services and expand your reach. Use direct mail: Reach out to potential customers in your area through direct mail campaigns. Hire Idea Rocket Labs to create a custom marketing plan to drive more leads and do your marketing for you.

Proven Marketing Strategies
That Help You

You deserve the best marketing, stunning websites, and lead-generation campaigns, all designed to help you grow

Who We Help Succeed

Fitness

Non-Profits

Start-Ups

You

Claim Your Free 30 Minute Strategy Session

FREE PDF: 5 Proven Ways to Generate More Leads

Get Found

Get Traffic

Get Growing

Frustrated with ineffective marketing and spending money that doesn't get results?

Ineffective marketing not only costs you money, but hinders your growth, decreases your leads, and gives your competitors more opportunities to snag your customers.

Leads are essential for growing your manufacturing business. We'll use our proven Rocket Growth Marketing Roadmap that was specifically created to attract more people, get more leads, close more sales, and unlock the effectiveness of your marketing dollars.

You'll Get:

A Growth Marketing Plan: Our proven Rocket Growth Marketing Roadmap that's proven to grow your company and maximize your marketing dollars
A Professional Grade Website: You'll get a custom-designed website that's built around your goals, attracts more customers, gets more leads, and make you look great and stand out from competitors
More Customers: We'll execute a complete marketing plan including paid ads, social media, SEO, and more, that will put you in front of more customers who are ready to buy
A Marketing Partner with 30 Years of Experience: Relax, we've got this. We'll handle all your marketing so you can focus on your business and maximize your marketing investment

Schedule your FREE 30-minute strategy session and let's rocket your business growth today.

Claim Your Free 30 Minute Strategy Session

Get Your Rocket Success Marketing Roadmap and Start Growing Your Business

We're Your Manufacturing Marketing Partners

You've Got Enough On Your Plate, We'll Handle Your Marketing

You deserve a marketing agency that has the experience to cut through the noise and create a marketing strategy to help you grow.

With over 30 years of marketing experience, we know what works and how to unlock the potential of your marketing.

Claim Your Free 30 Minute Strategy Session

1
Stop Worrying About Your Marketing
Say goodbye to wasting money and your marketing stress and hello to growth with our custom marketing solutions.
2
Free Up Your Time To Run Your Business
You started your business or organization because you're passionate about what you do, not to waste time and money trying to figure out marketing. Leave the marketing to us so you can focus on your doing what you do best.
3
Unlock the Potential Of Your Marketing Investment
Tired of feeling like your marketing budget is disappearing into a black hole? Our expert team will rocket your growth by expertly leveraging your investment for maximum results. Say goodbye to endless guesswork and hello to Idea Rocket Labs!
4
Reach More People
You need a marketing company that will help you stand out from the crowd, get you noticed and help you stay on top of people's minds when they need your organization or services.
5
Grow Your Business or Organization
We'll cut through the myriad of marketing options and focus on what works to help you grow by building long-term strategies into your marketing plan that will pay off long-term and help you earn life-long fans.

Leverage Our 30 Years of Experience To Increase Your Business

Idea Rocket Labs Is Your Secret Weapon For Growth

Unlock the full potential of your business or organization with a custom-made marketing plan designed to fit your specific needs, budget, and goals. Let's rocket your growth and start seeing the results you've been looking for.

Claim Your Free 30 Minute Strategy Session

Here's What You'll Get

Custom Marketing Plan

Get Your Rocket Growth Marketing Plan

18-Month Marketing Plan

Goal Setting

SWAT Analysis

Competitive Analysis

Target Audience

Unique Value Proposition

Branding

Attract Buyers With A Magnetic Brand

Logo Design/Colors

Brand Identity/Personality

Tagline/Elevator Pitches

Brand Voice

Clarify Your Messaging

Digital Marketing

Reach More Buyers & Get Leads

Website Design

Paid Advertising (PPC)

Social Media Marketing (SMM)

Search Optimization (SEO)

Social Media Marketing

Lead Generation

Business Assets & Design

Look Professional & Stand Out

Brochures & Flyers

Advertising Assets

Vehicle Graphics

Signage & Billboards

Business Cards/Stationery

We're Experts That Will Help You Get Found, Grow & Stand Out

Trusted By Over

0+

Businesses Worldwide

More Than

0+

Years Experience

Over

0+

Websites Built

Trusted By More Than 500 Businesses

Panasonic

Des Moines Comfort

Neighborhood Builders

Benchmark USA

Solid Ground

Toyota of Des Moines

Newblood Development

Signature Lawns

Karl Chevrolet

The Body Project

Allegiant Homes

The Glienke Agency

Wyldberry Essentials

Bob Brown Chevrolet

SVA Church

How To Get Started

We'll partner with you to create a custom growth marketing plan.

Claim Your Free 30 Minute Strategy Session

In this call, we'll discuss your goals, current marketing and start building your growth marketing strategy

We'll Build & Execute Your Marketing Plan

We'll partner with you to understand your goals, create a customized plan of action, and execute your marketing campaigns to drive growth

Monitor & Optimize Results

We'll monitor your results to see how your marketing is performing, make optimizations to keep growing

Claim Your Free 30 Minute Strategy Session

Growth Marketing Process

1. Make A Plan

Say goodbye to guessing and get an 18-month comprehensive marketing blueprint that will get traffic, increase brand awareness, and help you grow.
2. Build Your Brand

We'll create a stand-out brand and website that appeals to your audience and helps you stand out and get remembered.
3. Get Found

We will use a combination of paid ads, social media, SEO, and advertising to put you in front of your audience, increase engagement and sales and boost brand awareness.
4. Capture Leads

Lead generation and capture strategies that drive your growth.
5. Optimize Results

With monthly reporting, we'll review and optimize your marketing to get the maximum impact from your marketing investment.