Download Now – Free Social Media Image Template for Photoshop + Social Media Dimensions

Download Now – Free Social Media Image Template for Photoshop + Social Media Dimensions

Download the Free Social Media Image Template for Photoshop

Welcome to our Social Media Post Dimensions Guide and free social media image template for Photoshop, the ultimate resource for online content creation.

Now, the game-changing part – we're delighted to offer you free social media image template for Photoshop PSD with artboards specific for each of these platforms. No more wrestling with dimensions or compromising on quality. Download our PSD and make your image creation stress-free and enjoyable.

Social Media Image Dimensions Table

Square 1080 x 1080 1080 x 1080 1080 x 1080 1080 x 1080 1080 x 1080 - - - 720 x 720
Landscape 1080 x 566 1200 x 630 1600 x 900 1200 x 627 1920 x 1080 - - - -
Portrait 1080 x 1350 630 x 1200 1080 x 1350 627 x 1200 1080 x 1920 - - 1280 x 720 -
Stories 1080 x 1920 1080 x 1920 - - 1080 x 1920 - - - -
Thumbnail 161 x 161 - - - - - - - -
Profile 320 x 320 170 x 170 400 x 400 400 x 400 200 x 200 165 x 165 - 800 x 800 720 x 720
Cover - 851 x 315 1500 x 1500 1128 x 191 - 800 x 450 - 2048 x 1152 1080 x 608
Ads - Images - - - - - - 1080 x 1920 - -

Note: all dimensions below are listed in pixels in width x height.

List of Social Media Image Dimensions

Facebook (official Meta documentation):

  • Stories and reels: 1080 x 1920
  • Square: 1080 x 1080
  • Landscape: 1200 x 630
  • Profile photo: 170 x 170
  • Cover photo: 851 x 315
  • Event cover photo: 1920 x 1005

Instagram: (Official Meta documentation)

  • Stories and reels: 1080 x 1920
  • Square posts: 1080 x 1080
  • Landscape (horizontal) posts: 1080 x 566
  • Portrait (vertical) posts: 1080 x 1350
  • Profile photo: 320 x 320
  • Cover: -

X (formerly Twitter): (Official X documentation)

  • Landscape: 1600 x 900
  • Portrait: 1080 x 1350
  • Square: 1080 x 1080
  • Profile: 400 x 400
  • Cover photo: 1500 x 1500

LinkedIn: (Official LinkedIn documentation)

  • Landscape: 1200 x 627
  • Portrait: 627 x 1200
  • Square: 1080 x 1080
  • Profile: 400 x 400
  • Cover: 1128 x 191

TikTok: (Official TikTok documentation)

  • Landscape: 1920 x 1080
  • Portrait: 1080 x 1920
  • Square: 1080 x 1080
  • Profile: 200 x 200
  • Cover: -

Pinterest: (Official Pinterest documentation)

  • Square pins: 1000 x 1500 - 2:3
  • Story pins & Fleets: 1080 x 1920
  • Board display thumbs: 222 x 150
  • Small board displays: 55 x 55
  • Profile: 165 x 165
  • Cover: 800 x 450
  • Collection pins: 1000 x 1000 or 1000 x 1500
  • Ads & carousels: 1000 x 1500

Snapchat: (Official Snapchat documentation)

  • Image ad: 1080 x 1920
  • Geofilter: 1080 x 1920

YouTube:

  • Image ad: 1080 x 1920
  • Profile: 800 x 800
  • Cover: 2048 x 1152

Let’s face it, in the world of social, a picture is worth more than a thousand words. Whether you're a small business owner or a social media manager, having image templates will save you a ton of time and help with branding consistency across the various social media platforms.

Here are some tips and insights that we've learned doing social media marketing that will help you up your social media visual game.

9 Tips That Will Elevate Your Social Media Game

  1. Understanding Social Media Image Sizes:
    • Each social media platform has specific image size requirements. Familiarize yourself with the dimensions for profile pictures, cover photos, posts, and ads on platforms like Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
    • Use high-resolution images to ensure clarity and professionalism.
  2. Choosing the Right Design:
    • Identify your brand aesthetic and choose a design that aligns with it. Consistency in design helps in brand recognition.
    • Utilize color schemes, fonts, and logos consistently across images and videos to reinforce brand identity.
  3. Optimizing for Mobile:
    • With the majority of users accessing social media on mobile devices, ensure your imagery is mobile-friendly with text and important element visible on small devices.
    • Prioritize essential elements in the center of the imagery to prevent cropping on different screen sizes.
  4. Creating Engaging Content:
    • Incorporate attention-grabbing visuals and compelling headlines into your images and videos.
    • Experiment with different content types such as quotes, infographics, and user-generated content to keep your audience engaged.
  5. Adding Brand Elements:
    • Integrate your logo, brand colors, and tagline into your images consistently.
    • Watermark your images subtly to protect your brand identity when shared online.
  6. Optimizing for SEO:
    • Use relevant keywords in your image file names and alt text to improve search engine visibility.
    • Incorporate your brand or campaign hashtag to encourage user-generated content and community engagement.
  7. Testing and Analyzing Performance:
    • A/B test different designs to understand what resonates best with your audience.
    • Monitor analytics to track the performance of your social media images and make data-driven adjustments.
  8. Staying Updated with Trends:
    • Regularly update your imagery to stay current with design trends and platform updates.
    • Experiment with new features introduced by social media platforms to keep your content fresh and innovative.
  9. Legal Considerations:
    • Ensure you have the right to use images, graphics, and fonts in your templates.
    • Be mindful of copyright laws and licensing agreements when sourcing visual elements for your content and images.

Elevate your social media presence with well-crafted images. By understanding the nuances of each platform, creating visually appealing content, and staying on top of trends, you'll establish a cohesive and engaging brand identity that resonates with your audience.

Download Your Free Social Media Photoshop Template:

Free Social Media Image Template for Photoshop

About Lance Thompson

I help leading businesses grow faster and go further. Marketing expert, website designer, fractional CMO & consultant. 28+ years exp | $9.83B+ in client revenue | 500+ clients in 77+ Industries | Built 1K+ websites